What to have ready before starting a website project
A bit of preparation makes a website project quicker, cheaper and less stressful. Here's what's worth getting together before you start.
Websites designed and built around your customers and your brand, so they look right, work properly and make it easy for people to get in touch.
Your website is often the first impression people get of your business. Good design isn't decoration – it's what makes someone trust you enough to get in touch.
I start with what your visitors need to find and do, then design a clear structure and a consistent look built from your brand. Once you're happy with the designs, I build the site myself, so what you approve is exactly what goes live, with an easy-to-use CMS to keep it up to date.
Getting to know your customers, competitors and goals before any design work starts.
A clear page structure and navigation, so visitors find what they need in a couple of clicks.
A look that fits your brand, from typography and colour through to imagery and tone.
Designed for phones, tablets and big screens from the start, not squeezed in at the end.
Readable text, good contrast and keyboard-friendly interfaces, so everyone can use your site.
Hand-coded, tested across devices and launched for you, with a CMS that keeps new pages on-brand.
Design decisions should make your site easier to use, not just nicer to look at.
Every page has an obvious next step, whether that's calling, booking or buying.
Designs that look great without heavy effects that slow pages down.
Headings and page structure planned with SEO in mind from day one.
A few things people usually ask about web design.
Yes. I design and develop everything myself, so what you approve in the designs is what you get.
Your logo and brand assets if you have them, a few sites you like, and a clear idea of what you want visitors to do. I'll help with the rest.
Yes. I'll design around your existing logo, colours and fonts, or suggest tweaks if something doesn't work well on screen.
Enough to get it right. We'll agree a round of feedback at each stage, so changes stay focused rather than endless.
A bit of preparation makes a website project quicker, cheaper and less stressful. Here's what's worth getting together before you start.
There's no single right answer. Here's what each option does well, where each tends to fall down, and how to work out which suits your project.
There's no single price for a website, but there are clear reasons why costs vary. Here's what actually drives the price, so you can plan a sensible budget.